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Trust & Transparency Charter

How Rightly Rated Protects Truth

Consumer review platforms only work if consumers can trust what they read, and honest businesses aren't extorted by pay-to-win syndicates. Here is how we guarantee integrity.

People having a transparent business conversation

Trust is built through clear, accountable conversations.

100% Decoupled from Commercial Revenue

A business cannot buy a higher score, subscribe to hide 1-star reviews, or pay to un-publish critical feedback. Our scoring engine runs completely separate from our billing system.

Bayesian Weighted RightScore™

Raw arithmetic averages are fragile — a single malicious review on a new company can destroy its score. RightScore uses Bayesian smoothing with a prior distribution to resist small-sample distortion and review bombing.

Automated Fraud & Cluster Detection

Our ingest pipeline cross-checks device signatures, disposable email domains, repetitive IP clusters, and anomalous review-velocity spikes before a review is published.

Strict Single Review Per Business Rule

A user may only hold one active review per business profile. When updating an existing experience, previous versions are archived and a clear 'Edited' timestamp is appended.

The RightScore™ Bayesian Algorithm

Unlike platforms that show a naive arithmetic mean, RightScore calculates a Bayesian weighted average:

RightScore = (v × R + m × C) / (v + m)

v: Number of verified reviews
R: Arithmetic average rating
m: Bayesian confidence weight (5)
C: Global platform prior mean (3.8)

This formulation ensures that a brand with two 5-star reviews does not rank above a long-standing business with a 4.8-star score across thousands of verified orders.

Review Authenticity Labels

Every review on Rightly Rated is stamped with an unambiguous origin badge:

Verified Purchase
Generated via an automated order fulfillment webhook (e.g. Shopify, e-commerce sync) or substantiated with OCR receipt evidence verified by moderation.
Invited
Submitted in response to an email or SMS review invitation dispatched directly by a verified company manager.
Organic
Written voluntarily by an authenticated consumer who found the business on Rightly Rated or via organic web search.

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